dissuade
dih-SWAYDverbMeaning to talk someone out of doing something
Memory hook DIS-SUADE: the opposite of perSUADE. Dev wants to paint his room neon orange, but Dad talks him out of it: Dad dissuades him.
Nothing could dissuade Maya from trying out for the team.
In context Jonah planned to hike the trail alone after dark, but his sister dissuaded him by pointing out the steep cliffs and the lack of cell service.
Similar discourage, deter, talk out of
Opposite persuade, convince, encourage
From Latin dissuadere: dis- (away) + suadere (to urge).