alienate
AY-lee-uh-naytverbMeaning to make someone feel unwelcome, or to turn them against you
Memory hook ALIEN-ate: friends turned into STRANGERS. Dev brags and interrupts so much that his friends drift away one by one, until they feel like strangers: he alienates them.
His rude comments alienated his teammates.
In context By changing the rules without asking anyone, the club president alienated her members; within a month, half of them had quit.
Similar estrange, drive away, turn against, push away
Opposite befriend, win over, unite
From Latin alienare, “to make another’s, to estrange,” from alienus (of another).