advocate
AD-vuh-kaytverbMeaning to speak or argue in favor of
Memory hook AD-VOC: add your VOICE for it. Rosa adds her voice to the call for a crosswalk near the school, speaking up at every meeting. She advocates for it.
Rosa advocated for a crosswalk in front of the school.
In context Doctors have long advocated washing hands before meals, explaining that this simple habit keeps many germs from spreading.
Similar support, champion, promote, argue for
Opposite oppose, attack, discourage
From Latin advocare, “to call to one’s aid”: ad (to) + vocare (to call).